CEE
Sera Film to distribute Mediaset’s catalog in MENA
Mediaset Distribution has closed a distribution agreement with Turkish Sera Film with the aim to sell and find new business opportunities in the MENA region, the company announced.
Manuela Caputi, head of Sales at Mediaset Library confirmed: “After 6 years of intensive collaboration, we decided to work together more intensively. Sera Film is a very experienced independent company in Turkey and has opened the market for us”. Mediaset Distribution already has an agreement with private channel Kanal D: “Our partner successfully understood the spirit of our series (Matter of Respect adapted in Turkey) and this agreement will further strengthen the relationship of trust and confidence”. In the last few years, the best-selling scripted formats Matter of Respect (L’Honore a il Rispetto) and Tuscan Passion (Le Tre Rose di Eva) were locally adapted in Turkey (Kanal D). In Turkey was also sold the sitcom Young Enough to Fox Turkey which produced 100 episodes. “The Turkish market is very receptive market for us – said Manuela Caputi - we also sold drama series Fury and Woman’s Duty. For the upcoming Mipcom, Kanal D/Sera Film will distribute 2 important titles: The Boss is Back and Name Code Solo both are cop drama series broadcast by flagship Canale 5, but the Turkish companies will also bring the all catalog of scripted and unscripted formats for the MENA region. RELATED
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