Global Agency announced yesterday that that they will be launching TRT’s primetime quiz show, Cash or Splash, to the international television market at MIPCOM 2017. The format has so far seen four seasons on TRT1 in Turkey with a total of 80 episodes.

Cash or Splash is a fun quiz show where three contestants compete together as a team. The three contestants are given 1 million in cash at the beginning of the game. They need to try to protect their cash during the 7 question game, with a constant risk of being dropped into the freezing water traps set under the stage. They have a chance to leave the studio with the remaining cash in their hands if they make it through the final.

Izzet Pinto, CEO of Global Agency, said: “We’re thrilled to be bringing another exciting and funny competition to our market with Cash or Splash. The format has already proved itself in Turkey with its huge success both in television and also with the social media engagements. Cash or Splash is a very amusing and breath-taking format because the contestants are always at unease, not knowing when and if they will fall into the cold water. There is a lot of tension in it. We are eager to bring this show to audiences around the world.”