Last Saturday's episode of The Voice Kids Poland scored its highest ratings so far for the first season, with almost 3 million viewers and 18.3% market share in the key demo (16-49), format owner Talpa reports. Compared to TVP2's slot average, the format more than doubled in market share. These record high numbers that outperform the adult version on a regular basis prove that The Voice Kids is by no means child's play.

The Voice Kids, based on the global hit The Voice, features the same thrilling blind auditions and electrifying battles. The nation's best young vocalists try to impress three of the country's top recording artists in hopes of becoming the ultimate winner. The Voice Kids is fun, family-oriented feel- good entertainment of the highest order. In Poland The Voice Kids is produced by Rochstar.