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BBC Studios announces Weakest Link revival in Russia
BBC Studios announced that it has licensed The Weakest Link format to international Russian net MIR. In the same release, the distributor announced the deal for the format with Skai in Greece where the show is already on air leading its weekend slot.
The revival of the Russian version of the gameshow will be produced by 2V Studios and will premiere in February next year on MIR which is not known for major entertainment projects. The show was first aired by Perviy between 2001 and 2004. Salim Mukaddam, SVP of content sales for CEMA at BBC Studios, said: “The quality and longevity of our formats means customers continue to come to BBC Studios seeking their next local hit series. The Weakest Link continues to be an enduring success, finding new audiences internationally, and we are confident these new local adaptations will prove to be firm favorites in Greece and Russia.” Pavel Korchagin, EP of MIR, said: “In Russia, this format will be produced by 2V Studios, a production company famous for licensing high-profile western formats such as Jeopardy!, Family Feud, Child’s Play and many others. We are very proud to have a chance to air this famous gameshow.” RELATED
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