CEE
Increased interest for this year’s PITCH&PLAY FORMATCASE
CEETV and TVBIZZ are pleased to announce that the recently concluded PITCH&PLAY FORMATCASE 2020 enjoyed strong interest from international distributors and buyers alike.
PITCH&PLAY FORMATCASE once again provided format creators and distributors an excellent opportunity to promote their new titles to thousands of buyers as MIPTV was cancelled this year. Access to the PITCH&PLAY FORMATCASE online event was free for all CEETV and TVBIZZ subscribers and also to anyone from the industry who registered on www.pitchplay.tv. The event’s newsletters showcasing the formats reached over 10.000 TV professionals and generated over 3.200 video plays which is an increase of 40% compared with last year. On social media, the formats presented by PITCH&PLAY FORMATCASE got over 12.000 impressions – two times higher than in 2019. The Top 5 most-screened shows included Gil Formats’ Laughing All the Way to the Bank, NBCUniversal’s The Secret Gameshow, Drive Studios’ Making Sense of Love, ITV Studios’ Let Love Rule and ABS-CBN’s Your Moment. The PITCH&PLAY platform is now focused on SERIES+, the online screening event for fresh scripted productions, which will last until mid-June. Join PITCH&PLAY now at www.pitchplay.tv! RELATED
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