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UG’s EON launches in Greece, grows subs in Bulgaria
 21 Oct 2021
United Group’s Greek operator Nova has introduced the EON television platform in Greece, bringing viewers cutting-edge technology, a great selection of premium exclusive content, and packages that offer great value for the money and make quality television available to all.

United Group’s EON platform – the most popular TV platform in Southeast Europe – was launched in EON packages in Greece together with superfast fiber internet and voice. The platform is now available across a market of more than 40 million in Southeast Europe, covering all the countries where United Group is active. EON is also available globally through EON International.

With the introduction of EON, Nova is reinventing the television viewing experience for the Greek market, both in terms of advanced technology and a rich selection of quality content, including premium exclusive cinema and sports content as part of every package.

Android-based EON was built in-house by United Cloud, United Group’s innovation center. It makes TV a simple and well-designed experience, allowing users to view all content available anywhere, anytime, on any device. Whether EON Smart Box or EON app on TV, browser, smartphone, or tablet, the interface is the same and the navigation smooth and intuitive.

EON’s functionalities include 7-day catch-up for most channels, multiscreen, voice search, personalization, a kids’ space, parental control features, and many others. The elegant EON set-top box comes with a stylish remote-control that was awarded the highly acclaimed Red Dot Design award.

The platform’s competitive advantage goes beyond its industry-leading technology. EON’s rich selection of content is better than ever. EON features nine exclusive Nova Sports channels packed with all the action of more than 3.000 live games in more than 40 top competitions and tournaments.

In football Nova tops all, with the Greek Super League, La Liga, Bundesliga, Ligue 1, and all Premiere League matches exclusively on Nova sports channels for the next 6 seasons from August of next year. Also, all home Super League games of Olympiakos, PAOK, Aris, Asteras Tripolis, Atromitos and PAS Giannena will be available exclusively on Nova sports channels.

Nova has also secured exclusive deals with four of the leading Hollywood studios – Universal, Sony Pictures, MGM, and Warner Bros. – more than any other platform in Greece. The latest movies are available now, both on live TV and on-demand. EON’s video-on-demand library of more than 2,300 titles, more than 300 movie premieres per year and a catalogue of more than 500 recent blockbusters offers Greek consumers viewing possibilities like never before.

Meanwhile Vivacom in Bulgaria announced that it has accumulated over 50.000 subscribers in the country in the past 6 months. The platform was presented on the Bulgarian market less than half a year ago, during which time its many advantages and functionalities, as well as the optimal ratio between quality and price in the offer made it a preferred choice for the operator's customers. EON is available with 3 packages - LIGHT, FULL and PREMIUM - with clear and transparent conditions, combining first-class content and super fast internet in the largest 10GB optical network in the country. Thus, the nonlinear use of television content with the interactive service became 39% against 17% for IPTV for the same period last year. Over 28% of users use EON through the mobile application or web, and high use of Smart TV App is registered - 14%. Vivacom was the first operator to provide a smart TV application with a full range of linear channels and VOD content.
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