CEE
AMCNI expands partnership with M7 Group in CEE
AMC Networks International (AMCNI) and M7 Group, owned by Canal+ and one of Europe’s largest pay-TV providers, reached another milestone in their long-standing strategic partnership in Central and Eastern Europe. As part of an expanded new multi-territory cooperation, subscribers of M7 Group’s TV platforms in Hungary, Czech Republic, Slovakia and Romania will get access to robust, enriched video on-demand content related to the flagship channels of AMC, JimJam, Minimax, Spektrum and TV Paprika.
This landmark cooperation will provide diverse and acclaimed on-demand content including films, kids’ programming, documentaries, and cooking shows for the upcoming festive season. Subscribers to AMCNI’s linear channels of Direct One in Hungary, Skylink and Freesat in Czech Republic and Slovakia, and Focus Sat in Romania will be able to watch iconic original series from AMC Networks such as Fear the Walking Dead (S7) and Killing Eve (S2-3). AMCNI’s kids’ brands, Minimax and JimJam, will also provide global hit series, including My Little Pony, The Owl & Co., Fireman Sam, and Thomas and Friends. Original productions from Spektrum and TV Paprika are also debuting in M7’s local TV apps in an on-demand form in December. With 40 hours of new content on-air in Hungary and nearly 30 hours in the Czech Republic, Slovakia and Romania starting from early December, this multiplatform cooperation of AMCNI and M7 Group will make Christmas preparation even more special this year. In addition to the unprecedented volume of premieres, TV Paprika’s Advent Calendar is bringing a recipe with a creative idea to audiences every day until Christmas. Stefano Colombo, VP Content at M7 commented: “We are very pleased with the continuation and further strengthening of our long-standing partnership in the Central European markets. The new agreement provides our subscribers with even more of AMCNI’s attractive and diversified content line-up in all genres, thereby strengthening our on-demand offerings. We look forward to a fruitful cooperation over the coming years.” Levente Málnay, EVP/MD of AMCNI said, “Providing audiences with exclusive and acclaimed content has always been our goal. We are grateful to have a partner like M7 Group, with whom this significantly enriched video on-demand agreement, will bring M7 customers across Central Europe a broader selection of premium on-demand entertainment in the coming years.” RELATED
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