All3Media International yesterday announced a new round of adaptations for IDTV’s global format phenomenon The Traitors. The distributor confirmed that a Romanian version has been commissioned by PRO TV.

Since its launch in the Netherlands on RTL 4 in 2021, the format has proved its international appeal with over 25 adaptations and numerous returning seasons. Hit international adaptations of the format include the Emmy winning US version for NBC Universal’s streaming service Peacock and BBC One’s BAFTA winning version in the UK, which drew in 8 million viewers for the season 2 finale. The US versions will return for a third season and UK version has been commissioned for a fourth season and celebrity version.

Stephen Driscoll, EVP EMEA and Co-Productions at All3Media International commented, “I am thrilled to welcome a host of brilliant new partners in The Traitors family across EMEA. It’s incredibly exciting to have The Traitors traveling to a new continent with Primedia Studios in South Africa as well as welcoming such brilliant partners in Prime Video, Atresmedia TV and PRO TV, who have an impressive track record for delivering hit entertainment formats in their territories. I have every confidence audiences in South Africa, Spain, Italy and Romania can expect to be absolutely addicted to these entertaining and dramatic new versions of The Traitors.”