CEE
Greek Alpha adapts two Brazilian hits from Globo
On Monday, Globo held a cocktail party at MIPCOM to announce its main deals and news for the international market. Manuel Belmar, Director of Digital Products, opened the event celebrating the 100th anniversary of Grupo Globo, highlighting the company's audiovisual production capacity.
During the event Angela Colla, Head of International Business and Coproductions, highlighted the first adaptation of Avenida Brasil by Ay Yapim in Turkey. As CEETV reported, Leyla premiered on the Turkish channel NOW with excellent ratings and currently leads its slot in the commercial demos. Angela, along with Christos Kompos, Program Director of Alpha TV, announced that Justica and Os Outros will be adapted in Greece. Justice: Life is not Fair will be produced by Primavisione and broadcast by Alpha TV, which will also produce and air The Others. For German-speaking territories, one of the largest independent German production companies, ndF, will adapt The Others. “We understand that our stories exceed the limits of the “finished product” and by making them available in different formats we enable our partners to work on them according to their needs, creating opportunities.” commented Angela. RELATED
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